Tag Archives: newspapers

Hands Up! Police learn to manage news media effectively.

Talking to a reporter is way harder than it looks on television. Real life has real challenges. Life would be much easier for law enforcement if the general public was more cooperative and police could solve crimes in one hour. … Continue reading

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Attacking News Media

If you think you can do what Donald Trump does and attack representatives of the news media, think again. Watch what news media does to Trump when he criticizes journalists. When Bloomberg News anchor John Heilemann hears Trump admitting his own staff … Continue reading

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Spokespeople Fact Check On the Fly

In the race to deliver news, fact checking has grown to become a real-time skill for spokespeople. Back in the day before newsroom budgets were slashed, there were fact checkers who would dissect a story line by line in an … Continue reading

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Reporters are People Too

If you want to be a better spokesperson you really need to understand the person standing behind the microphone interviewing you. It’s a mistake to simply regard reporters as adversaries, although sometimes it might be how you feel. Reporters are … Continue reading

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Technical Experts Make the News

A subtle, but substantial move is afoot in the news world. Most people who manage corporate communication know that the newspaper model has changed quite radically over the past few years, and so has television. Radio news has also evolved, … Continue reading

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When Your Brand is in Chaos

When your brand is thrown into chaos, you need to immediately make good decisions to protect your reputation and share prices. You will never get a second chance to make the right decision, so you have to be prepared before … Continue reading

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When the Headline Is YOU – Listen!

When the Headline Is YOU is now available as an AUDIO BOOK! Audible.com produced it, complete with PDF’s of my Media Messaging Toolkit. It’s like a PODCAST, but better! It’s a total reproduction of the print version, which means you now … Continue reading

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