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Monthly Archives: July 2011
Mark Ruggiero of Campaigns & Elections recently reviewed my book, When the Headline Is YOU, and wrote, “It is a must-read for anyone who interacts with journalists and reporters, but it is especially relevant for politicians and operatives and for … Continue reading
I’ve been in Europe this week, Amsterdam, Paris, and London, and while here was called upon by the BBC to offer a few MEDIA TIPS to Rupert Murdoch before he goes before the House of Commons, investigating phone hacking and … Continue reading
Rupert Murdoch may be considered the world’s leading media mogul, but when it comes to commenting to and answering questions from reporters, his ability leaves a lot to be desired. Here in Paris, as I read the European edition of … Continue reading
How far will journalists go to get a story? Apparently further than most people think. In order to get leads for a story, News of the World, a Rupert Murdoch publication, allegedly hacked the voicemail of a thirteen year … Continue reading
John O’Dwyer of O’Dwyer’s Inside News of Public Relations & Marketing Communications in NYC reviewed my book, When the Headline Is YOU, and added his own unique twist to it. John wrote, “Even if you’re not regularly interacting with the … Continue reading